Dean's Message

Dean's Message
 

Welcome to the School of Communication  at Hong Kong Baptist University.

As a leading Communication school in Asia and guided by our School’s motto, “Truth is Virtue” (唯真為善), we have been advancing communication as a force for social good for over five decades.

We believe communication is more than a discipline. It is the operating system of our interconnected world, driving cultural exchange, human-AI collaboration, and social progress. At our School, we transform traditional communication as “New Communication”: an innovative, interdisciplinary approach that empowers students to solve complex challenges, spark meaningful dialogue, and create value for society.

Our strength lies in our vision for the future of communication, where innovation is in our DNA. We embrace emerging technologies and integrate them into our teaching and research, preparing future-ready communicators to lead at the intersection of communication, humanity and AI.

If you are ready to explore New Communication in a school where truth powers imagination, technology serves humanity, and communication drives social value, join us in defining what communication can be.

Professor Zhong Bu

Dean, School of Communication