EVENTS
AI + COMM: Advancing AI for Social Good International Symposium
27 Feb 2026
AI + COMM: Advancing AI for Social Good International Symposium
9 March 2026 (Monday)
10:00 – 15:30
Tsang Chan Sik Yue Auditorium (AAB201), Level 2, Academic and Administration Building (AAB), HKBU -> Map
Registration link: CLICK HERE
| 09:30 - 10:00 | REGISTRATION |
| 10:00 - 10:20 | OPENING ADDRESSES Professor Martin Wong Provost, Hong Kong Baptist University Welcome Address Script Professor Bu Zhong Director of AI Media Centre Dean of School of Communication Hong Kong Baptist University Opening Remarks Script |
| 10:20 - 11:00 | KEYNOTE SPEECHES (SESSION I) How AI Has Changed Communication Professor S. Shyam Sundar Evan Pugh University Professor James P. Jimirro Professor of Media Effects Director, Center for Socially Responsible Artificial Intelligence Co-Director, Media Effects Research Laboratory The Pennsylvania State University, the U.S.A. A Comprehensive Approach to Studying AI and Politics Professor Claes de Vreese University Professor of Artificial Intelligence and Society Co-Founder of AI, Media and Democracy Lab University of Amsterdam, the Netherlands Beyond Algorithms: A Crossroad for Ethical AI Professor Matthieu Guitton Faculty of Medicine Laval University, Canada Editor-in-Chief of Computers in Human Behavior and Computers in Human Behavior: Artificial Humans Does AI Combat or Exacerbate Climate Change? Professor John Downey Associate Pro Vice Chancellor (Climate Change & Net Zero) Loughborough University, the U.K. Fellow of Academy of Social Sciences, the U.K. |
| 11:00 - 11:20 | BREAK |
| 11:20 - 12:00 | KEYNOTE SPEECHES (SESSION II) Using AI for Science-Related Information: Insights from Multinational Surveys Professor Lars Guenther Professor of Communication Science, Department of Media and Communication Ludwig Maximilian University of Munich, Germany AI Democracy: Governing Without Humans Professor Homero Gil de Zúñiga Distinguished Research Professor & Chair in Political Behavior University of Salamanca Distinguished Professor of Media Effects & AI The Pennsylvania State University, the U.S.A. The Story Comes First Professor Brooke Knight Associate Provost Dean of the Faculty Emerson College A New Game? AI and the Communications Industry Professor Hai Liang School Director, School of Journalism and Communication The Chinese University of Hong Kong |
| 12:00 - 13:00 | SYMPOSIUM DIALOGUE: How Social Scientists Could Contribute to Research in AI for Social Good? Moderator: Professor Kenneth Paul Tan School of Communication, Hong Kong Baptist University Panelists: Professor Bu Zhong Professor S. Shyam Sundar Professor Claes de Vreese Professor Matthieu Guitton Professor John Downey Professor Lars Guenther Professor Homero Gil de Zúñiga Professor Hai Liang Professor Paul Mihailidis Professor of Civic Media and Journalism Interim Dean of School of Communication Emerson College, the U.S.A. |
| 13:00 - 14:30 | BREAK |
| 14:30 - 15:30 | AI MEDIA CENTRE SHOWCASE SESSION AI Experience Across Industry and Education Mr. Tik-fan Chan Advisor of AI Media Centre Associate Professor of Practice School of Communication, Hong Kong Baptist University Fostering Digital Trust: Combating Misinformation via AI-Powered Trustworthy Fact-Checking Professor Ivan Li Director, AI and Social Good Lab, AI Media Centre Assistant Professor, School of Communication, Hong Kong Baptist University AI for Ethical and Effective Persuasion: Leverage the Power of Large Language Models Professor Jolie Shi Director of AI and Persuasion Lab, AI Media Centre Associate Professor, School of Communication, Hong Kong Baptist University Personalized Persuasion: AI-powered Health Communication Professor Vivien Zhou Director of AI and Media Psychology Lab, AI Media Centre Associate Professor, School of Communication, Hong Kong Baptist University |
*This is a CCL-recognised event.